Rita Jokiranta
Basic information
Visual artist
Contact information
Phone number: +358 400722669
Email: rita@ritajokiranta.com
Artist’s Statement
Rita Jokiranta’s art often explores the dynamic between image, event and interpretation. The viewer’s interpretation has always been an essential aspect of her work. Even though she tries to avoid stories in her work, there is always a certain narrative in it. Yet we all tell it in our own way and she challenges us to reflect and find new interpretations. In the videos, otherness and unexpected circumstances are reflected against earlier experiences, and they become merged. Reality and dreams (or nightmares) begin to blend. The unrest of the external world creeps into the video sequences, anxiously colouring what we see with other meanings. Memory transforms the interpretation of what we have seen and experienced, uncertainties may become truths. Ordinary things and familiar details are juxtaposed with other things, such as media images; and emotions and facts can perhaps no longer be distinguished from each other.
Rita Jokiranta often presents her video works in form of large-scale projections or they are shown on flat screens in a row like photographs, when a new dimension is added to a possible interpretation – the videos can be seen as separate scenes from an unknown movie, watched in parallel instead of the linear narrative of the film and influencing on each other. Parallel viewing also adds time to the images, waiting when nothing really seems to happen.
Rita Jokiranta often presents her video works in form of large-scale projections or they are shown on flat screens in a row like photographs, when a new dimension is added to a possible interpretation – the videos can be seen as separate scenes from an unknown movie, watched in parallel instead of the linear narrative of the film and influencing on each other. Parallel viewing also adds time to the images, waiting when nothing really seems to happen.
